CBS News takes some chances with new anchor, Norah O’Donnell
NEW YORK — CBS Information is producing changes using its evening newscast, and the initial happens upon Monday whenever Norah O’Donnell takes over since anchor.
The 2nd comes in the particular fall, once the network drags up buy-ins from its Ny headquarters plus moves in to a new business in Wa.
The shift comes partially to be near to decision-makers. Additionally, it plays straight into O’Donnell’s wheelhouse — the previous “CBS This particular Morning” sponsor covered the particular White Home for each CBS plus NBC.
Yet it’s the roll from the dice, an opportunity to do something various. CBS continues to be third at night to FONEM and NBC for decades, as well as the margin increased over the past 2 yrs.
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